About Us

Two Mothers on a mission
to bring yoga, mindfulness and mental health resources into every household and classroom in the Middle East. We are invested in building a future for our children, and those around the world, by educating and empowering parents and teachers to raise conscientious, emotionally attuned and kind children while encouraging them to better their own mental well-being.
We see a future where every school supports the mental health of their students and teachers, every family and household is supported to adopt mental well-being practices into their daily lives, and where teachers and parents are educated and empowered with a safe space to learn, grow, ask questions and receive resources.
How We Do This
We are a mental well-being consultancy for families, educational institutions and healthcare providers.
Apart from training teachers and staff to bring social emotional health into their classrooms with our YogaMagic frameworks of practices, we also deliver hands on workshops and talks to students, parents and staff on mental health, mindful parenting and more.
YogaMagic is the UAE's first and only mental well-being store for families and children and our product selection helps us spread yoga and mindfulness into as many homes and classrooms as possible.
Behind the Magic
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Kate Sheikh - Founder
Kate is an Author, Speaker and Family and Children's Yoga and Mindfulness Teacher and Mother of two yoga babies.
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Lauren Butcher - Founder
Lauren is a an MBSR certified Mindfulness Coach and MBCT Practitioner for Children and Families, creator of Mini Mindfuls and Mother of two mindful monkeys.
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Callum, Aiden, Annika & Lyla
Chief Product Testers for all YogaMagic Products and Brands

We are Members of the Eco-Alliance
The Eco-Alliance is a growing community of businesses, makers, and brands who choose to utilize sustainable packaging and are committed to being better together.